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Case studies

The whole story, not just the final number.

The client's challenge, what we tried, what changed, and the results. Each study explains how the results were measured so you can judge them in context.

All dollar amounts are in USD. Converted at a fixed 25 CZK = $1.

Škola pro Tvůrce

From zero enrollments to sold-out courses

Switching from purchase optimization to lead generation helped this in-person course provider fill its classes. The campaign generated 1,204 leads at ≈$8.70 each (217.52 CZK). About 30% became customers, for an estimated ad cost of ≈$29 per customer (≈725 CZK).

1,204leads generated
≈$8.70average cost per lead
≈$29estimated ad cost per customer
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Momanio

How AI video helped Momanio grow again

After two years of campaign testing, growth had stalled. With AI video ads produced in-house, June revenue finished 22% above forecast, and July revenue grew 21% compared with July of the previous year.

+22%June revenue vs. forecast
+21%July revenue year over year
45–60%higher return on ad spend: best video
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